People often think fitness instructors and nutrition coaches are only for the rich and famous.
On top of it, the pandemic has forced people to become more innovative in the way they stay fit and healthy without spending fortunes on fitness. Even as we step into the endgame of Covid 19, recent surveys suggest most people do not want to spend hefty gym subscription fees, resulting in declining gym memberships worldwide.
All this and more are the reasons behind the rise in popularity of fitness boot camps. And why you should start one soon!
What is a fitness boot camp?
A fitness boot camp is a group fitness class that combines elements of cardiovascular exercise, strength training, and HIIT (High-Intensity Interval Training).
Boot camps are usually led by a personal trainer and take place in a gym or studio. However, with the pandemic still raging on, many fitness coaches have taken their boot camp workout online.
This has opened up a whole new stream of opportunity for fitness coaches and has made fitness boot camps more accessible to people all over the world.
Why should fitness coaches host fitness bootcamps?
There are many reasons why personal trainers should host fitness boot camps. Here are just a few:
1. Boot camp class is a great way to build community
The pandemic has left many people feeling isolated with an inactive routine. One of the best ways to combat this is by building a supportive community - and what better way to do that than through a group fitness challenge?
When you host a fitness boot camp, you're not just helping the participants burn calories and get in shape; you're helping them focus on their wellness, build connections, and find their tribe.
This is an invaluable service that will keep participants or clients coming back - even when staying indoors is not a mandate.
2. Opportunity to gain new clients
If you're looking to expand your client base, starting a fitness boot camp and personal training app for trainers is a great way to do it.
Not only will you be able to reach new people, but you'll also be able to create a sense of loyalty among your clients.
The community spirit we mentioned in the earlier point is also relevant in terms of building an individual's confidence to step out of their couch and focus on fitness. Once they realize the importance of fitness in their lives and how your program helped them, they'd want to come back for targeted personal training.
3. Helps to keep the excitement levels of existing clients high
It can be difficult to keep your clients engaged - especially if they've been working with you for a while and are well versed with your fitness programs.
Fitness boot camps are a great way to break the monotony and mix things up to keep your clients excited about their future workouts. After all, who doesn't like a good challenge?
A healthy competitive environment helps boost motivational levels, overcome the monotony of every routine, and push harder.
4. You can get clients with different fitness levels involved
Fitness boot camps are perfect for people of all fitness levels - from beginners to pro athletes.
This makes them the perfect workout for everyone, no matter what their fitness goal might be.
A great way to accommodate everyone's level will be to have multiple instructors, each performing a lower and an advanced version of the main workout so that participants may follow whatever they're comfortable with.
5. Stay ahead of the curve
The pandemic has forced many fitness instructors and gyms to become more innovative in the way they do business. By hosting a fitness boot camp, you're showing that you're willing to adapt and change with the times.
This is an attractive quality in a personal trainer and one that will help you stand out from the competition.
Online fitness boot camps are a great way for personal trainers to stay relevant, gain new clients, and keep existing clients engaged with personal trainer software.
How to set up a successful online fitness bootcamp?
Now that we've gone over the benefits of boot camp workouts, let's talk about how to build one successfully. Here are a few tips:
1. Start small
When you're first starting, it's important to keep your boot camp small.
This will help you get acclimated for the class, acquire a sense of client management (especially if you are used to one-on-one training and not with group classes), and make sure that everything is running smoothly.
2. Promote, promote, promote
Make sure your marketing efforts include plenty of promotions for your fitness boot camp.
This can be done through social media, your website, or even just by word-of-mouth. A good marketing and promotional strategy are crucial to spread awareness and attract people to enroll.
3. Make it affordable
No matter how great your fitness boot camp is, people won't sign up if it's too expensive or out of their budget.
Make sure to keep your prices reasonable, especially if you're just starting. To decide the price, look at the industry standards, what are other instructors charging, how is your program different, how many days will it go, will you give clients any merchandise, and so on.
4. Take feedback and make changes
Be transparent with your clients and tell them that it is the first time you have planned something like this, and their suggestions will help you course correct and improve.
Client feedback will not only help you plan future camps better but also assist you in making quick fixes along the way of the current one. It will help you improve the class and ensure that clients are getting what they want out of it.
5. Have fun!
Remember - fitness boot camps are supposed to be fun! If you're not having fun, chances are your clients won't either. Make sure to keep things light and enjoyable.
By following these boot camp tips, you'll be well on your way to starting a successful online boot camp.
A boot camp is a great way for fitness coaches to build a fitness community, attract new clients, and help existing ones stay excited about their workouts.
With the pandemic still raging on, many fitness professionals have taken their fitness classes and personal training boot camp online - which has actually been openly accepted and thoroughly enjoyed by their clients.
You can use a personal trainer software like FitBudd to bring your boot camp to life and conduct your online sessions seamlessly from anywhere.
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