For personal trainers, strength coaches, and hybrid athlete coaches

The Fitness App for AthletesYou Coach

Deliver programming, track PRs & coach the athletes on your roster inside your branded app.

Trusted by 10,000+ coaches worldwide
Input Fitness
Unlimited
Fit With Maisa
Studio Era
Genius Trainer
H.E.R.O Performance
WCS by Andie Illanes
FST Online
Cali Studio
0

Coaches on branded FitBudd apps

0

Countries supported

0

Rated on Capterra

Athletes deserve better than a spreadsheet

Most athlete coaching still runs through:

Google Sheets: don't work on mobile mid-set

Generic workout apps: someone else's brand front and center

Free platforms: data at risk when the free tier changes

Excel + WhatsApp + screenshots: no single source of truth for you or your athletes

Scattered toolsOne branded app
Spreadsheet
WhatsApp
Screenshots
Notes
Scattered files
The FitBudd-powered athlete appSingle source of truth

What a real fitness app for athletes needs

The non-negotiables for any athletic training app, whether you build it or buy it.

Must-haves

Structured programming

Sets, reps, weight prescriptions, tempos, rest, and cluster/complex support

5 × 382.5%31X13:00

Video demo for every movement

So the athlete never has to Google mid-session

Back SquatSetup · Bracing · Depth

PR and progress tracking

Bar-by-bar logging, PR celebration, historical volume

NEW PR

Session logging that survives spotty gym Wi-Fi

Offline logging is a genuine athlete's need

Offline · 3 sets queued

Communication with the coach

Chat, video calls, form-check submissions

Nutrition and habit tracking

For anyone competing or cutting weight, this is table stakes

Nice-to-haves

depending on the sport

Wearable sync (Apple Health, Google Fit for most; Garmin/WHOOP for endurance athletes)

On-demand video library for supplementary work

Group programming for team sports or squad-based training

Nutrition macros for weight-class athletes

Your programming, your brand,
your athletes' app

FitBudd is a white-label coaching platform. Athletes download YOUR app, not ours.

Coach sideFitBudd coach dashboard
Athlete sideThe branded athlete app

What FitBudd gives coaches:

  • Programming builder: strength, HIIT, cardio, follow-along, and hybrid formats from an extensive exercise library
  • AI-assisted workout creation: generate weeks of programming in minutes; edit freely
  • PR and progress tracking: workout history, body stats, check-in photos, wearable sync
  • Nutrition planning: macro-based or food-based plans from a searchable food database
  • Client management: filter by status, session, or program; manage a roster of athletes from one dashboard
  • 1:1 and group video calls: for form checks, remote coaching, or squad sessions
  • Habit tracking: sleep, water, steps, custom habits per athlete
  • Direct client payments: recurring subscriptions and packages via Stripe or PayPal
  • Branded app on iOS and Android: your name on the App Store, your logo on every screen

What athletes see:

  • A branded app with your name, not FitBudd's
  • Today's session with video demos for every movement
  • Their PR history and volume graphs
  • Their nutrition plan and habit tracker
  • A direct line to you through chat and video

Coaches use FitBudd as a personal training app, an online personal trainer app, or a hybrid across both. Everything stays inside the same branded app.

FitBudd vs athlete-direct apps

Here’s your app compared to other fitness apps for athletes

FitBudd
Athlete-direct apps(TrainHeroic, Boostcamp)
Spreadsheet + WhatsApp
Whose brand is on the app
Yours
Theirs
Neither
Athletes see your name on App Store
Yes
No
N/A
Programming builder
Yes
Yes
Manual
PR + progress tracking
Yes
Yes
Manual logging
Video demos
8,000+ exercises
Extensive
You film your own
Nutrition + habits
Yes
Limited
No
Payments built in
Yes
Some
No
Marketplace to sell plans
No
Yes
No
Deep VBT / force plate integration
No
No
No
Elite endurance metrics (TrainingPeaks-level)
No
No
No
Setup time
2 weeks
Instant
Instant
Cost
Starts $15/mo (pricing)
Free to $15/mo per athlete
Free

Coaches training athletes on FitBudd

We looked into several different companies, but FitBudd was just better than everyone else across the board. Thanks to the platform, I was able to reach thousands of clients and I have grown my online business over 5x in just a few months.
Ben CorlissBen CorlissFitness Influencer
Read Ben's full story
I chose FitBudd for my multinational personal training company with 100+ clients. Other software options were not nearly as custom, and after I reached 75 clients, they were too slow to handle the bandwidth.
Derek NobelDerek NobelFitness Coach
See how Derek scaled to 200+ clients
The app's easy-to-use interface and powerful features have made transitioning to online training seamless. Since I started using FitBudd, my client base has grown significantly, and the training experience for my clients has improved tremendously.
Mike LacombeMike LacombeFitness Coach
Read Mike's story
Coach Spotlight

Eric DagatiS&C Coach

Eric Dagati runs his strength & conditioning business on a FitBudd-powered branded app. His training client roster includes Olympic Gold Medalists, All-Americans, National Champions, World Series Champions, and Pro-Bowl athletes. He's spoken at Nike, SPARQ Camps, Navy SEALs, US Army, and Functional Movement Systems, and appeared in Tim Ferriss's The 4-Hour Body.

Live in 3 steps

Step 1

Submit your brand assets

Share your logo, colors, app name, store listing copy, and screenshots. You'll also need to set up your Apple Developer and Google Play Console accounts (we walk you through this).

Step 2

Build your programming library

Upload your workouts, nutrition plans, and video content. Use the AI workout builder to generate weeks of athlete programming in minutes.

Step 3

Launch on the App Store

Your branded app goes live on iOS and Android under your business name. Your athletes download YOUR app. Programming, PRs, and payments flow through it.

Is FitBudd the right fit for you?

We'd rather you pick the right tool than regret picking us.

FitBudd fits if you:

  • Coach personal training clients, strength athletes, recreational competitive athletes, or hybrid populations
  • Want your brand on the App Store, not a platform's brand
  • Need programming, tracking, nutrition, and payments in one place
  • Coach 1-on-1, small group, or hybrid roster
  • Want branding and content customization (logo, colors, app name, workouts, plans), not custom feature development

FitBudd is not the right fit if you:

  • Coach elite endurance athletes needing deep TrainingPeaks / Athletica / Polar Team Pro integrations
  • Need dedicated VBT (velocity-based training) or force plate hardware integration
  • Run a college or pro team needing multi-athlete team dashboards and squad management at scale
  • Want to sell training plans through a marketplace (that's TrainHeroic's or Boostcamp's model)
  • Want features built on request. FitBudd customizes branding and content within its existing feature set, not the underlying platform code. If a feature isn't already in FitBudd, we don't build it on a customer-by-customer basis.

Not sure which category you're in? Talk to our success manager and we'll walk through the fit.

Coach athletes inside your own branded app

Join 10,000+ coaches running their business on a branded FitBudd app. Programming, PRs, nutrition, payments, all inside your brand.

No card requiredLive on iOS + AndroidCancel anytime
Coach athletes inside your own branded app

FAQ

It depends on who's choosing. For athletes picking their own app, TrainHeroic, Boostcamp, and Peak Strength are the leading athlete-direct options with marketplaces and free tiers. For coaches picking a platform to deliver programming to their athletes, the honest answer is different: you want a coaching platform where YOUR brand is on the app. FitBudd is purpose-built for this, it's a white-label coaching platform where athletes download your app, not FitBudd's.

FitBudd is a coaching platform that coaches use to deliver a fitness app to their athletes. Athletes don't sign up with FitBudd directly. They download the coach's branded app (built on FitBudd) from the App Store or Google Play. Everything inside that app, the programming, the branding, the communication, belongs to the coach.

A regular fitness app is built for general health and aesthetic goals, a mix of cardio, HIIT, and follow-along content designed for casual users. A fitness app for athletes is built around performance: structured strength programming, PR tracking, video demos for compound lifts, and metrics that matter to someone training for a goal (a competition, a PR, a season).

Only if your existing platform can't do it. If you're on generic PT software and it doesn't handle heavy strength programming, PR tracking, or the communication flow athletes expect, then yes, either upgrade to a coaching platform with athlete-friendly features (FitBudd, TrueCoach, TrainHeroic) or pair your current setup with a dedicated tool.

Launch My App